A unique opportunity to conquer clients from the financial world by conquering their senses: Open Sense, an event held in Mendoza,Bank’s annual meeting. The event took place at Vistalba winery and represented a cultural,
gastronomic and winey sensory experience.
The experience had several points of contact, where delicate brand-related graphical resources were used. A website was specially developed for this event. Personalised emails
gave a small peek into the experience, and guests had the chance to leave feedback by completing an online survey.
- Creation of logotype, names and visual identity
- Creation of landing page
- Personalised emails for guests with tips before and during the event
- Post-event online survey